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Opt for a healthier, conscious lifestyle and become part of the World Food Center! In this bustling city area full of nature, residents can both work and come home.

The World Food Center is a breeding ground for dreamers, cross-thinkers, daredevils and doers who want to show the result of their innovation to the world. 

Central to the World Food center will be the WFC Experience, a theme attraction that will take visitors on a personal food adventure every year from 2022 onwards.

In an area rich in food history, a magical place is created with significance for the future

In Ede, in the Foodvalley region and close to Wageningen University & Research, the former Maurits Zuid barracks area is being transformed into the food meeting place in the Netherlands: the World Food Center. A place where companies and organizations settle down, where visitors playfully learn everything about our food and where people live, work and come home. Here, makers, companies and organizations, from start-ups to veterans, show their food innovations to a wide audience and fruitful collaborations flourish. A place where food is central and the breathtaking nature of the Veluwe literally enters the area.

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Experience WFC

Experience the Experience

Central to the World Food Center is the World Food Center Experience. This Experience offers a true food adventure where consumers uniquely understand the complex story of the food chain.

Fun
The Experience wants to inspire visitors with games, stories, experiences and interaction to make conscious choices every day for tasty, healthy and sustainable food. Conscious choices with a positive impact for themselves and for the world around them.

The WFC Experience will receive 330,000 visitors a year for a unique food experience. There is room for dialogue in the futuristic theater with 3D projections and holograms. The Experience has its own labs and kitchens and is suitable for conferences and TV recordings.

It is the meeting place for consumers, food professionals, knowledge institutions and agrofood companies and shows that the Netherlands is a world player in agrofood.

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