Back to top

The World Food Center

In an area rich in food history, a magical place with meaning for the future emerges

In Ede, in the Foodvalley region and close to Wageningen University & Research, the former Maurits Zuid barracks area is being transformed into the food meeting place in the Netherlands: the World Food Center. A place where companies and organizations settle down, where visitors playfully learn everything about our food and where people live, work and come home. Here, makers, companies and organizations, from start-ups to veterans, show their food innovations to a wide audience and fruitful collaborations flourish. A place where food is central and the breathtaking nature of the Veluwe literally enters the area.

The challenge

The world population is growing, the climate is increasingly under pressure. The challenge of providing everyone with sufficient healthy and sustainable food is greater than ever. How can we produce more efficiently in the future? And how do we keep the impact on the environment as small as possible? How can we eat healthier and waste less?

A change is needed to a different way of producing and consuming: a new way of thinking. Collaboration,
dialogue and awareness play an important role in this. The World Food Center encourages us to take responsibility and to jointly examine the food issues of today and tomorrow. With the motto: "We feed each other".

Back to top

News

The World Food Center Experience starts 2020 well. This week the independent foundation was set up that will be responsible for the further development and realization of the World Food Center Experience, an exciting theme attraction about food. With the foundation of the Foundation, the way is clear for important follow-up steps such as the tender for the experience builder,Read more
On Thursday, January 23, the Ede city council approved the structural vision and environmental impact assessment unanimously and unanimously. The WFC structural vision describes how the area is laid out. Where do houses or businesses go, which beautiful places do we want to protect and how do we deal with nature or parking? InRead more
A good addition to the World Food Center In addition to all the great developments at the World Food Center, another food initiative is on the road elsewhere in the former barracks area. The Smaakpark is an idea of food designer Christian Weij and nutrition coach Petra Busser who, based on their passion for tasty, honest, sustainable and healthyRead more
In Ede, four supermarkets donate their food surpluses to six social organizations. With these surpluses, they prepare 750 meals a month for lonely elderly people, people in poverty or with a drug history. The organizations, such as the Westhoffhuis and the Wekeromse Zand care farm, are happy with the food and can therefore keep the price of a meal low. FoundationRead more

Back to top

Experience WFC

Experience the Experience

Central to the World Food Center is the World Food Center Experience. This Experience offers a true food adventure where consumers uniquely understand the complex story of the food chain.

Fun
The Experience wants to inspire visitors with games, stories, experiences and interaction to make conscious choices every day for tasty, healthy and sustainable food. Conscious choices with a positive impact for themselves and for the world around them.

The WFC Experience will receive 330,000 visitors a year for a unique food experience. There is room for dialogue in the futuristic theater with 3D projections and holograms. The Experience has its own labs and kitchens and is suitable for conferences and TV recordings.

It is the meeting place for consumers, food professionals, knowledge institutions and agrofood companies and shows that the Netherlands is a world player in agrofood.