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The World Food Center

The challenge

The ever growing world population and increasing pressure on the planet lead to huge challenges in the food chain. More so, our day to day choices have an impact on our body and our environment. To provide enough, nutritious and sustainable food for everyone today and in the future, a radical change in how we produce and consume food is needed.

The approach

The World Food Center unites consumers and organizations and stimulates them to take more responsibility and join forces to find solutions for challenges in the food chain we face today and in the future. We feed each other. we feed each other.

The World Food Center is the place to be for food. A place where consumers, private partners, knowledge institutes and governments can share knowledge and inspire one another. The lively urban area adds to both an eventful and meaningful lasting awareness among consumers and provide breeding ground for innovation.

World Food Center Experience

The World Food Center Experience offers an educational food adventure where consumers in a playful way get to understand the complex story of the food chain. The goal is to inspire visitors to make conscious choices every day for tasty, healthy and sustainable food.

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News

World Food Center begins to fill 70 new 'residents' for creative agrofood hub The World Food Center in Ede is filling more and more. On 1 June Food Inspiration, Shoot My Food Communication, Foodservice Network, Fan Factory, Foodstep, PS in foodservice and SJIFT have moved into the former Frisokazerne on site. Read more
Food agenda meets World Food Center during Mash Up Meeting During a Mash Up Meeting on Thursday 20 April, a number of ministries, the municipality of Ede, Food Valley NL, the province of Gelderland and various agrofood companies came together to explore opportunities where (international) ambitions of the Food Agenda and the future programs of the World Read more
At home and abroad the enthusiasm for the World Food Center is now rapidly increasing. We had a Japanese delegation a few weeks ago, at the end of March it was India's turn. During a short WFC visit to that country at the end of March, we spoke with governments, knowledge institutions and companies about the Read more
The new Veluwse Poort residential area and the World Food Center are to be found at the edge of the center of Ede. Alderman Johan Weijland and project director Cees van Bemmel talk about what will happen in an article on BouwinOntwikkeling.nl. Weijland expects the Veluwe Gate to give a strong boost to the vibrancy and activity in and Read more

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Experience WFC

Experience the Experience

Central to the World Food Center is the World Food Center Experience. This Experience offers a true food adventure where consumers uniquely understand the complex story of the food chain.

Fun
The Experience wants to inspire visitors with games, stories, experiences and interaction to make conscious choices every day for tasty, healthy and sustainable food. Conscious choices with a positive impact for themselves and for the world around them.

Show what nutrition does to the body, your environment and the world and help to change the eating habits of consumers to a healthier and more sustainable diet.

Each year the WFC Experience will receive 330,000 visitors for a unique food experience. There is room for dialogue in the futuristic theater with 3D projections and holograms. The Experience has its own labs and kitchens and is suitable for conferences and TV recordings.

It is the meeting place for consumers, food professionals, knowledge institutions and agrofood companies and shows that the Netherlands is a world player in agrofood.